Vincent O'Neill III


Vincent is the Founder and President of Auto Hot Shots since it's inception in 2012.  Vin helps drive our companies innovative product and service processes to help increase dealers with their overall bottom-line with attractive vehicle merchandising and retaining with his customer retention system.  Vin has taken dealers biggest pain points and broken the cycle of poor merchandising.  Prior to Auto Hot Shots, Vin represented several major brands over the last 15 years in automotive retail.  He was the former platform Internet Sales Director with Penske Automotive Group, Internet Sales Manager with Jim Ellis family dealers in metro Atlanta, and also with Herb Chambers family dealers from the New England area (his home stomping grounds). 

In his free time, Vin enjoys spending time with his wife and business partner, Michelle, their two children, travelling and playing hockey. (Challenger shot by Vin)

Michelle O'Neill

Retail Photography Director/Trainer

Michelle manages the day-to-day delivery of our dealer clients inventory images, overseeing daily production reports, monitoring the stream-line photo editing process with the photography /porter team, ensuring we deliver the best 1st impressions, speed-to-market uploads, uniformity, and culture of accountability to our dealer clients daily. She has a diverse background in business management, retail photography, photo editing, video, our website design and is the photography trainer responsible for eye-catching photos, and sequence as represented here with the SRT she photographed.


Michelle loves to spend quality time with her husband Vin and their two children and frequently visits her parents, sister, mother-in-law & sister-in-law. 


Our production team is responsible for operational support, custom vehicle descriptions and VDP Blasts™.  These ladies are an intricate part in making sure everything runs like clock-work! 

Danielle Odle

Jennifer O'Neill

Jackie Cipra


Our retail seasoned professionals understand the art of effective merchandising.  Trust, harmony, commitment, accountability, and attention to results is our foundation.  Our Quick Reaction Force Team™ (QRF) encompasses 2 reps per store; a Photographer & Lot Porter because we understand the need for speed is critical in the automotive industry.


Services At A Glance

· Image editing/enhancement

· Background replacement/ vehicle clipping path

· Custom thumbnail spotlight ads (proprietary service)

· High-volume editing

· Re-sizing/cropping

· Dealer branded templates

· Overlays, feature banners, why buy messages

· Descriptions

· Digital window stickers 

· Publishing

· Quality control & inventory management

· Weekly reports

· Retail merchandising

· Customer and employee retention accolades

· Retail inventory photography training online

Who We Are For

· Automotive car dealerships

· Boat, RV, ATV, Airplane dealers

· Lot service providers

· In-house photography dealers

· Independent photographers

· Manufacturers

· High-volume photo editing companies

· Software companies

· Merchandising training

© 2012-2020  | Auto Hot Shots  |  All Rights Reserved | All Inventory Photos and Video Are Actual Images/Media by our Auto Hot Shots Vehicle Merchandising Specialists and Digital Design Team

Website Layout by Auto Hot Shots

About Us

Atlanta, GA

United States

With 15+ years in the automotive retail space as an Internet Sales Director and BDC trainer, Auto Hot Shots was founded in 2012 to help car dealers close the gap with their online merchandising.  With our eye-catching  photography while observing the 60/90 day turn rule, we cast your line faster than anyone else.  We are your merchandising partner.

  • Facebook - Grey Circle
  • Twitter - Grey Circle
  • YouTube - Grey Circle
  • Instagram - Grey Circle